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Charles Duhigg on How to Become a Supercommunicator

Communication is one of those things we all do every day and still manage to get spectacularly wrong.

Charles Duhigg has spent years studying why that happens. He is a Pulitzer Prize-winning journalist, the bestselling author of The Power of Habit, and author of the new book, Supercommunicators.

In this episode of Women Amplified, host Lisa Bennett talks with Duhigg about why conversations go sideways and what the best communicators do differently.

Along the way, he offers a surprising take on how women and men communicate.


Lisa Bennett

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Lisa Bennett is the host of the Women Amplified podcast and Editorial Director for the Conferences for Women. An award-winning journalist and longtime communications director for mission-driven organizations, she is also the editor of Women Amplified and co-author of Ecoliterate with emotional intelligence pioneer Daniel Goleman.

Charles Duhigg

Portrait of Charles Duhigg

Charles Duhigg is a Pulitzer Prize-winning investigative journalist and staff writer at The New Yorker, best known for The Power of Habit — one of the most influential business books of the past two decades — and Smarter Faster Better. He has a gift, rare in science writers, for making research feel like a story you can’t put down, and for landing insights that stick long after you’ve closed the cover.

Supercommunicators is the book that grew out of a deceptively simple question: why do some people seem to connect effortlessly with almost anyone, while equally intelligent and well-intentioned people consistently miss the mark? The answer, as Duhigg discovered, has less to do with personality than with a specific set of perceptual habits that can be identified, studied, and — crucially — practiced.

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Standard exhibit space at the Texas Conference for Women is not available due to space constraints at the Moody Center.